April 1, 2025 - 17:20

Roblox is significantly enhancing its advertising capabilities by introducing new integrations that will make its ad formats accessible through Google Ad Manager (GAM). This strategic move aims to attract programmatic demand from advertisers, allowing them to leverage Roblox’s dynamic platform for their marketing campaigns.
The introduction of rewarded video ads and in-game advertisements is set to provide a more engaging experience for users while offering advertisers innovative ways to connect with their target audiences. By enabling programmatic buying, Roblox is positioning itself as a competitive player in the digital advertising space, catering to brands looking to reach the platform's vast and diverse user base.
As Roblox continues to evolve its advertising strategies, the integration with GAM marks a crucial step toward optimizing ad delivery and enhancing monetization opportunities for developers. This initiative not only benefits advertisers but also enriches the overall user experience within the vibrant Roblox ecosystem.
December 12, 2025 - 14:26
Wizards of the Coast Unveils New Dungeons & Dragons-Inspired Action GameIn an exciting announcement, Wizards of the Coast has revealed its upcoming action game inspired by the beloved Dungeons & Dragons universe. The game, showcased during The Game Awards, has...
December 10, 2025 - 04:44
2K Games Forms New Studio with Former Perfect Dark LeadersIt was briefly hoped that 2K could revive the cancelled Perfect Dark project, but this didn’t come to pass. Instead, the gaming giant has announced the formation of a new studio led by former key...
December 7, 2025 - 13:40
Nineties Video Games: A Boost for Kids' Cognitive SkillsAccording to recent insights from a leading expert, video games from the 1990s offered significant advantages for children`s cognitive development compared to many modern titles. The emphasis on...
December 3, 2025 - 02:30
A Nostalgic Return: Hand-Drawn Pixel Art Brings Back an IconArt director Henk Nieborg is reviving the essence of the classic action film with a new pixel-art game that pays homage to the beloved era of the `90s. Titled `Terminator 2D: No Fate,` this game...